About Us

About Us — Mollyhello

At Mollyhello, we are more than just an online store—we are curators of dreams, designers of confidence, and believers in the transformative power of fashion. We specialize in bridal and formal wear that doesn’t just make a statement—it tells a story. Whether it’s your wedding day, prom night, or an elegant evening gala, we are here to ensure you feel radiant, unforgettable, and completely yourself.


Our Mission: Dressing Dreams, Celebrating You

At Mollyhello, our mission is clear and heartfelt:
To provide access to beautifully crafted, high-quality, and unique bridal and formalwear to people from all walks of life. Fashion should be inclusive, empowering, and deeply personal.

We are committed to:

  • Offering timeless and trend-forward designs for every body type

  • Making luxury fashion accessible without compromise on quality

  • Delivering a seamless, supportive, and personalized shopping experience

To us, a gown is never just a dress—it’s the fabric of a memory in the making.


Our Story & Founder's Vision

Mollyhello was founded in May 2019 by Emily Zhang, a fashion designer and entrepreneur with a deep love for bridal couture and a dream to make high-quality gowns accessible to more women. After studying fashion design in Paris and working with international bridal labels for over a decade, Emily saw a gap in the market between expensive designer exclusivity and fast-fashion compromises.

Driven by her belief that every woman deserves to feel beautiful and seen on her special day, she launched Mollyhello as a direct-to-consumer brand that combines craftsmanship, affordability, and heartfelt service.

“I created Mollyhello for the dreamers—the women who want more than just a dress. They want a moment, a feeling, a memory that lingers. Every piece we create is a love letter to those moments.”
Emily Zhang, Founder & Creative Director

Today, Mollyhello is a growing team of passionate designers, stylists, artisans, and customer care specialists who share the same goal: to celebrate individuality, elegance, and self-expression through beautiful clothing.


Our Collection: Style That Speaks Your Language

Our curated collection spans bridal gowns, bridesmaid dresses, evening and cocktail wear, and prom dresses—all crafted with a harmonious blend of classic silhouettes and modern detailing.

Whether you're drawn to the fairytale charm of a lace-draped ball gown, the sleek sophistication of a minimalist sheath, or the romantic flow of chiffon in a boho design, we have something that will speak to your heart.

Signature features of our designs include:

  • Luxurious fabrics: silk, satin, chiffon, tulle, lace

  • Embellishments: hand-beading, embroidery, crystals, pearls

  • Inclusive sizing & adjustable tailoring

  • Versatile styles for every skin tone and body shape

We proudly collaborate with a global network of independent designers and in-house talent, ensuring each piece reflects both artistry and innovation.


Craftsmanship & Quality: Beauty in Every Detail

Quality is the cornerstone of the Mollyhello promise.
We partner with trusted fabric suppliers and work with expert tailors to ensure that every gown:

  • Feels luxurious and comfortable

  • Fits beautifully right out of the box (or can be easily tailored)

  • Lasts for years as a keepsake, not just a costume

Every dress is subject to a multi-step quality assurance process, ensuring that from stitching to embellishment, perfection is our standard, not an exception.


Customer Experience: Supportive, Seamless, and Personal

We know that shopping for a special-occasion dress can be overwhelming. That’s why we’ve designed our entire experience around you.

With Mollyhello, you receive:

  • 24/7 customer support via chat, email, or phone

  • Virtual styling sessions with experienced consultants

  • Detailed size guidance and custom sizing options

  • Worldwide shipping with flexible delivery timelines

  • Hassle-free returns for peace of mind

From your first click to the final fitting, we’re here to guide, support, and celebrate with you.


Our Vision: Where Fashion Meets Meaning

Our goal is to redefine how bridal and formal wear is experienced in the modern era. Looking ahead, we aim to:

  • Expand our eco-conscious collection with sustainable fabrics and ethical production practices.

  • Introduce custom design services for personalized gowns.

  • Develop AI-powered fitting tools for an even more intuitive shopping experience.

  • Foster a community of inspiration through real customer stories, photoshoots, and events.

At Mollyhello, fashion is not just about what you wear—it’s about how you feel, who you become, and the memories you carry forward.


Join Our Journey

We invite you to explore our collections and discover a dress that feels like it was made just for you.
Let us be a part of your unforgettable moments—because at Mollyhello, your story is our inspiration.